We publish weekly posts on chapter Facebook and LinkedIn Pages to highlight upcoming workshops that week. There are three publishing groups:
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Publishing Group 1
- Chapters who have a single workshop. This workshop will be highlighted.
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Publishing Group 2:
- Chapters who have multiple workshops. A schedule of their workshops will be highlighted.
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Publishing Group 3:
- Chapters who have no posted workshops. A national workshop will be highlighted.
This service is possible thanks to three recent technology updates:
- The chapter workshop export is now available on score.org.
- SOCi now offers dynamic URLs with clickable images and headlines as a publishing option at scale.
- UTM tracking is now available which allows us to track the effectiveness of this pilot.
More details on this process are available here and were discussed at length in the April Social Media Webinar.
Paid Event Promotion via Facebook
For those chapters seeking to promote their events with advertising spend using chapter budgets, both turn-key and custom paid social media ad campaign options are available through our contractor, Hiper.
Choose your own media budget and opt-in anytime. Details, lead times and opt-in processes for the "Weekly Workshop Boosts" and "Custom Campaign" package can be found at the link below!
View the most recent opt-in digital ad campaign packages here.
Looking for more information about Chapter Social Media? Return to the Support Center.
Still have a question? Our social media team is here to provide additional guidance as needed. Please email socialmedia@score.org.
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