How to Access Chapter Social Media Sites

Acceptable Platforms for Your Chapter

The following social media platforms are currently available for use by every SCORE chapter:

• Facebook
• Google Business Profile
• LinkedIn

If a chapter has fully optimized the previously mentioned channels, and they have the volunteer bandwidth and expertise to do so, they are welcome to explore:

• Instagram
• Twitter

“Fully optimized” is defined as maintaining an active presence in which the Social Media Chair is meeting the following criteria:

• Posting on the already existing channels at least three times per week
• Responding to all comments, mentions, reviews and private messages within 24 hours (Monday-Friday)

If a chapter meets the above criteria and wishes to start a new Instagram or Twitter account, they must email socialmedia@score.org to have the account created on their behalf. All new channels will be connected in SCORE HQ’s centralized dashboard, and login credentials will be housed in the SCORE HQ database. This is to safeguard against the loss of account access in the event of volunteer turnover.

How to Gain Access and Utilize Your Channels

As part of the Chapter Social Media Program provided to all chapters at no charge by SCORE HQ, Facebook Pages, Google Business Profiles and LinkedIn Company Pages have already been created on behalf of chapters. If you are interested in getting involved with your chapter’s social media presence, please email socialmedia@score.org to be assigned access.

There are two acceptable methods to access your chapter’s social media channels:

• Natively, through the individual platform experiences
• Via SOCi, SCORE HQ’s centralized social media management dashboard

Accessing your chapter’s social media channels natively allows for access to the full suite of features on each of the individual platforms. However, it does require managing several different channels individually and with little efficiency. 

Accessing your chapter’s social media channels through SOCi allows for management of all your chapter’s channels in one centralized dashboard. This allows for efficient cross-channel content posting and one universal inbox to manage user comments and messages. You are welcome to choose from accessing natively, accessing through SOCi or both.

Here are the requirements for each:

• Natively
  
  
• • Facebook -- You must have a personal Facebook account created with a personal email address. Your personal account will become an “Editor” of your SCORE chapter Facebook Page, and you will have to provide your personal email address to the SCORE HQ team to receive an invite to manage the page.
    
    Maintaining login credentials to personal accounts will be the responsibility of the volunteer.
    
  • Google Business Profile -- You will be sent an invite to become a “Manager” of your chapter’s Google Business Profile through your @scorevolunteer.org email address.
    
  • LinkedIn -- You must have a personal LinkedIn account. You will be asked to “Connect” with a member of the SCORE HQ team to be made an “Admin” of your chapter’s LinkedIn Company Page.
    
    Maintaining login credentials to personal accounts will be the responsibility of the volunteer.

• SOCi
  
  
• • SOCi -- An invite to join the SOCi system will be sent to your @scorevolunteer.org email address. This email will prompt you to set up your account, including creating a unique password. You will access all of your chapter’s connected social media channels by logging into the SOCi platform with your @scorevolunteer.org email address and the password of your choosing.
    
    Login credentials can be created, reset or revoked at any time by SCORE HQ.

Social media actions (including but not limited to content publishing, responding to community members and running advertisements) are exclusively permitted through the access methods outlined above. Access to SOCi is free to chapters. Utilizing any other third-party social media management or scheduling tool is not necessary, and therefore, not permitted.

How to Report Rogue Accounts

If you discover a social media channel for your chapter that is no longer active, please email socialmedia@score.org. We audit these channels regularly and have a process in place to dispute these accounts and regain access through the appropriate platform support channels. 

View the FY2023 Full Social Media Program Overview here. 

Looking for more information about Chapter Social Media? Return to the Support Center. 

Still have a question?  Our social media team is here to provide additional guidance as needed. Please email socialmedia@score.org.