Thanks for your interest in sharing content on SCORE.org. We’re pleased to partner with you to provide helpful tips, tools and information for small business owners across the nation.
Please take a look at this guide to understand the guidelines, the benefits of being a SCORE content contributor, content promotion ideas and SCORE Marketing contact information.
SCORE Content Guidelines
Mission & Guidelines
Our goal is to provide actionable education and tools to help successfully start, grow or exit a U.S. small business.
Due to SCORE’s status as a non-profit association funded through government grants, please adhere to the following guidelines when creating content:
1. Do not promote any political leanings or views.
SCORE is funded by Congress through the SBA and has partnerships with government agencies, so we must remain unbiased. Furthermore, we would like to provide our clients with unbiased and appropriate content.
2. Do not promote, sell or mention discounts for a product or service within your content.
Due to our grant, we cannot directly promote or endorse the products or services of a specific company and must provide at least 3 similar for-profit resources to remain impartial.
3. Do not mention your company or company representatives within your content. Limit links to any resources where your company or company representatives are mentioned.
We ask this to protect the integrity of SCORE’s content and provide a good user experience with the SCORE brand. You may mention your company on your content contributor page on SCORE.org.
Benefits of Being a SCORE Content Contributor
Thank you for contributing valuable content for SCORE’s small business audience. As a contributor, you will receive a contributor page* on SCORE’s website, which includes the following:
- Logo or headshot (logos should be at least 1000 pixels at its shortest side, and headshots should be at least 500 pixels)
- Up to a 150-word description of you and/or your company
- Up to three links within your description to your websites, LinkedIn profile, content portfolio or other online sources, providing those links are appropriate for SCORE
*Generally, a contributor page remains on SCORE.org while your content is live; however, no set length of time is guaranteed for your content or contributor page.
Promoting Your Content
Once your content is posted to SCORE.org, we encourage you to share it with your clients and connections.
Link to your content on SCORE.org to help your clients access the free resources that are available to them. Consider listing SCORE mentoring and resources, linking to specific topics or pages, and offering your clients an opportunity to work with their own personal mentor.
Inclusion in Newsletters
Email your customers and let them know of your content on SCORE.org. Our marketing team is happy to work with you to draft this content.
Social Media Posts
Use social media to let your followers know about your newly published content. Tag SCORE whenever possible (SCORE social media pages are located in the contact information below).
We may also promote your content as a featured resource on SCORE.org or in our social channels and newsletters. This is typically done in accordance with our editorial calendar themes. We can provide more information on how your content will be shared once we review the materials.
Consider becoming a SCORE sponsor to identify more ways that your content receives the greatest visibility and reach possible.
SCORE, Marketing Department
1165 Herndon Parkway, Suite 100
Herndon, VA 20170
Telephone: 800-634-0245 or 703-487-3612
Connect with us: