Marketing Standards

• Will maintain the Brand Standards found in the Brand Guidelines
• Will not create alternative websites without written approval by the Vice President of Marketing
• Will not advertise on the Chapter website
• Will not promote or endorse any specific product or service.

It is important that the SCORE Association clients and the general public are aware of the SCORE Program and SBA’s role in this project, as well as the taxpayer funded support the Agency is providing under this Award. Therefore, the SCORE Association must include the following acknowledgment of support statement on all materials produced in whole or in part with Project Funds:  “Funded [in part] through a Cooperative Agreement with the U.S. Small Business Administration.” 

For purposes of this requirement, the term “materials” includes, but is not limited to, press releases, brochures, pamphlets, handouts, reports, advertisements, books, curricula, websites, video or audio productions, and similar items regardless of the medium employed.  The term “materials” does not include stationery or business cards and SBA’s logo may not be used on such items.

Where the SCORE Association uses Project Funds to produce materials featuring editorial content, the SCORE Association must use the following alternate acknowledgment of support statement (either independently or in conjunction with the SBA logo):“Funded in part through a Cooperative Agreement with the U.S. Small Business Administration. All opinions, conclusions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA.”

• “The material in this publication is based on work supported by the U.S. Small Business Administration under cooperative agreement SBAHQ-20-S-0001**. Any opinions, findings and conclusions or recommendations expressed in this publication are those of the author and do not necessarily reflect the views of the U.S. Small Business Administration.”
  • **This number changes annually. This number above is for the fiscal year 2020. Please contact the association office for the current number and with any questions you may have.
• “SCORE services are provided without regard to race, color, national origin, gender, age and disability. Persons with disabilities may request reasonable accommodations with a two-week advance notice.”

1. NOTE: Our brand is SCORE. Adherence to the official brand includes eliminating all references to “Service Corps of Retired Executives.”
2. Properly branded logos and items are available through the Volunteer Center.