- All chapters must maintain the SCORE-provided chapter website provided as part of www.score.org. Each chapter must adhere to the following rules:
- Will maintain the Brand Standards found in the Brand Guidelines
- Will not create alternative websites without written approval by the Vice President of Marketing
- Will not advertise on the Chapter website
- Will not promote or endorse any specific product or service.
- Acknowledgment of SBA Support/Use of SBA’s Logo/Publication Requirements -
It is important that the SCORE Association clients and the general public are aware of the SCORE Program and SBA’s role in this project, as well as the taxpayer funded support the Agency is providing under this Award. Therefore, the SCORE Association must include the following acknowledgment of support statement on all materials produced in whole or in part with Project Funds: “Funded [in part] through a Cooperative Agreement with the U.S. Small Business Administration.”
For purposes of this requirement, the term “materials” includes, but is not limited to, press releases, brochures, pamphlets, handouts, reports, advertisements, books, curricula, websites, video or audio productions, and similar items regardless of the medium employed. The term “materials” does not include stationery or business cards and SBA’s logo may not be used on such items.
Where the SCORE Association uses Project Funds to produce materials featuring editorial content, the SCORE Association must use the following alternate acknowledgment of support statement (either independently or in conjunction with the SBA logo):“Funded in part through a Cooperative Agreement with the U.S. Small Business Administration. All opinions, conclusions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA.”
- All materials developed by chapters must include the SBA logo including the following disclaimer in legible, easily readable print:
“The material in this publication is based on work supported by the U.S. Small Business Administration under cooperative agreement SBAHQ-20-S-0001**. Any opinions, findings and conclusions or recommendations expressed in this publication are those of the author and do not necessarily reflect the views of the U.S. Small Business Administration.”
- **This number changes annually. This number above is for the fiscal year 2020. Please contact the association office for the current number and with any questions you may have.
- “SCORE services are provided without regard to race, color, national origin, gender, age and disability. Persons with disabilities may request reasonable accommodations with a two-week advance notice.”
- “The material in this publication is based on work supported by the U.S. Small Business Administration under cooperative agreement SBAHQ-20-S-0001**. Any opinions, findings and conclusions or recommendations expressed in this publication are those of the author and do not necessarily reflect the views of the U.S. Small Business Administration.”
- Maintain effective communications with the small business community the chapter serves, including Chambers of Commerce, Economic Development Organizations, Libraries, Colleges, other SCORE chapters, local SBA representatives, etc. To find best practices of how to work with these resources, visit the SCORE Volunteer Center.
- Use only the current official SCORE brand and logos in all chapter publications (for example, business cards, letterhead, brochures, website, social media, etc.). Chapters and volunteers are not allowed to change or alter the standards created for branding by SCORE Marketing.
- NOTE: Our brand is SCORE. Adherence to the official brand includes eliminating all references to “Service Corps of Retired Executives.”
- Properly branded logos and items are available through the Volunteer Center.
- Appoint a chapter Marketing volunteer to maintain active contact with the local media and provide them with information on chapter activities.
- Establish and maintain community partnerships to ensure that the community (state and local government officials, military and local business) knows of the chapter’s services.
- Submit a marketing plan each year for review to the SCORE Marketing team.